Lions and Tigers and…Gummy Bears?

What do gummy bears, pen pals, and the opera all have in common?

They’re all part of Pinterest Predicts 2026.

Over the last six years, 88% of Pinterest’s predictions have come true, shaping trends that last well beyond the year they’re forecasted.

That’s why we love Pinterest Predicts. We look forward to it every year and 2026 did not disappoint.

A few highlights that stood out to us:

The Gummy Effect

"In 2026, we’re going full-on gummy. Gen Z and Millennials are driving this ASMR-inspired trend — think bendy phone cases, elastic cheek tints, and probiotic treats with spring-back bite."

The Letter-Writing Renaissance

"Snail mail is becoming performance art. Expect elaborate envelopes, special stationery, and so. many. stamps. Gen Z and Millennials are bringing pen pals back in a big way."

Opera Vibes

"Parties are getting more opulent. Vintage theater aesthetics are making their way into gatherings of all kinds — every detail dialed up, cue the curtain."

Pinterest Predicts isn’t just trend-watching. It’s a roadmap for brands that want to get ahead of what’s next.

If you want to start making Pinterest trends work for your brand or campaigns, we’re here to help.