Shoot Day

One of the best parts of what we do at Senior Year Creative is production day. From concept development to final execution, we specialize in creating high-performing Pinterest content and brand photography that helps businesses stand out and drive real results.

We have been working with Fujifilm and Walmart Photo for a number of years now creating and always love coming up with new Pinterest-First creatives for them. With every campaign we try to push ourselves to try new things and find new ways to show off products that we think are incredible. This spring was no different as we were shooting content for their campaigns that run throughout the year including: weddings, Mothers Day, Fathers Day and graduation. We found an incredible studio and packed it full of enough props to fill an actual Walmart store and we went to work.

One thing that separates Pinterest content from other platforms is that Pinterest marketing content is designed to inspire curiosity and action and not interrupt. Instead of being inundated with UGC content and fast moving reels, Pinterest users are looking for lifestyle content that will actually inspire them and will actually help their lives in a positive way.

For Walmart Photo we set up beautiful weddings, a celebratory graduations, a heartfelt Mothers Day and a personalized Fathers Day all in one day. We spend hours crafting every detail so that when Pinterest Users see the images they will feel like they are being invited into somebody’s unique and incredibly special celebration that will then inspire them to make their own unique moments.

As always, shoots like this don’t happen in a vacuum and we are lucky enough to work with some of the most incredible and inspired creators that we’ve ever come across including Tegan McMartin and Jodi Bryans who helped style and photograph every moment.